
By Stephanie Taylor Christensen
Billy Van Heusen, former kicker and wide receiver for the Denver Broncos, has already succeeded in the health and fitness arena. Therefore, when he sought a business opportunity that he and his son could open together, the Max Muscle Sports Nutrition franchise in Denver seemed like a perfect fit.
Van Heusen said he felt comfortable going into a sports nutrition business because living a healthy lifestyle is something that he is committed to each day. Besides focusing his business efforts in an arena he knows plenty about it, he has found quite a bit of crossover between sports and business.
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