Expected opening: Early July 2011
Q: Where are they originally from?
A: Bob and Kris Ireland are originally from Seattle, and have lived in the Denver area they are proud to serve since 1999 (and in Colorado for over 22 years).Q: Before Franchising, what were they involved with?
A: Prior to joining the Max Muscle Sports Nutrition family, Bob spent decades in the corporate world, including a 30-year career with United Airlines as the Managing Director for the Flight Training Center. A graduate of Princeton University with a degree in aeronautical engineering, he began his career in his hometown of Seattle with Boeing.
Kris is a 30-year professional in the legal field having served as a paralegal with multiple firms in Denver, Seattle and the San Francisco Bay Area. She is also known as the mother of Katy and Jeanne, their daughters, and the center of Bob and Kris’s lives even though they’ve left the nest.
Q: How did they learn about the brand?
A: Bob has always been into fitness and after his career with the airline industry ended, he was able to focus his time on fitness. He developed a passion for leading a healthy lifestyle. His learning about the MMSN franchise opportunity came at the perfect time as he was very eager to continue down the path of health and wellness and could now do so through an exciting new career and help others as well.
Q: Why was this brand the right fit for them
A: Bob’s fitness roots started with managing and competing on his high school gymnastics team and college cheerleading squad. Challenged with family genetics of obesity, Bob has maintained his fitness through biking and working out, taking his regime to new levels during the run up to Max Muscle ownership with the support of Max Muscle’s superior products.
Kris is equally dedicated to her personal fitness, having long extolled the virtues of healthy eating, and growing up as the only kid at grade school with brown bread in her lunch sack. She has avoided “fad” diets while sticking to healthy alternatives, and made sure the kids knew the meaning of “complete protein”. Prior to their Max Muscle commitment, Kris also used Max Muscle Sport Nutrition’s products and became an advocate of the MMSN’s proteins, weight loss supplements, and nutrition plans.
Knowing that diet and exercise go hand-in-hand, both Kris and Bob have maintained and used their health club memberships continuously for many years. They look forward to serving the Centennial-Aurora-Southlands area and helping members of the community reach their health and fitness goals.
Q: How do they see the brand connecting with their local community?
A: Both Bob and Kris are extremely active in their community already and will use MMSN as a new way to provide value to the community. Currently, Kris is a volunteer chaplain at the Medical Center of Aurora and will complete formal education for the chaplaincy. Bob is a member of the Colorado Symphony Board of Trustees (and of the CSO Chorus), and a board member of the Arapahoe/Douglas Mental Health Network.
They plan on connecting with the local high schools and proposing to create nutrition plans for student athletes. Similarly, they would like to become involved with the local fire and police departments to help develop nutrition plans for firemen and policemen.
No comments:
Post a Comment