Monday, August 1, 2011

Max Muscle featured in the Omaha World-Herald

Max Muscle Sports Nutrition was recently featured in an article in the Omaha World-Herald called, “Facing the franchise challenge.” The article was built from an interview with Tom Sampson, franchise development coordinator for Max Muscle Sports Nutrition, who discussed the unique way that franchisors are providing information to potential franchisees through virtual roundtables in hopes to develop the Omaha market. Tom also discussed the financing challenges that are facing franchisees today. Click here to read the full article.

Facing the Franchise Challenge
By: Erin Golden

Chad Case had been managing nutrition stores for a few years when he decided it was time to strike out on his own.
He considered setting up his own shop but worried about the expenses that would come with finding products and distributors. On top of that, he knew he needed names and products that people would recognize if he wanted to get customers in the door right away.
His solution? Franchising.

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