MMSN featured on FranchiseHelp.com

Max Muscle Sports Nutrition was recently featured in an article on FranchiseHelp.com called “How Franchising Saved A Retired Military Veteran.” The article discusses how Bill Porter decided to become a Max Muscle Sports Nutrition franchisee after retiring from the military as a way to continue utilizing his skills that he had acquired while in the service. Bill discussed why he chose Max Muscle Sports Nutrition, how his military background has given him a business advantage, why franchising is a great option for veterans and how he overcame financing obstacles. Click here to view the full article!


How Franchising Saved A Retired Military Veteran
Submitted by Christy


Max Muscle franchisee Bill Porter was a retired military veteran who wasn’t particularly interested in becoming a business owner. However, after observing many of his retired military friends fall under the grip of depression and, sadly, survive only 3 to 4 years after retiring from the military, Porter decided his path would be different. Although Porter had no previous franchise experience, his background as a master fitness instructor and a recently discovered enthusiasm for nutrition drew Porter to open up a Max Muscle franchise.

In this interview, FranchiseHelp.com contributor Christy Harvey dives in to find out how this retired military veteran capitalized on his philosophy of “not getting old” to open a successful Max Muscle franchise business.

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