This month Specialty Retail Report featured Max Muscle Sports Nutrition in an article called “Survival of the Fittest: Education and community outreach are key to franchise’s success.” Bill Warner, VP of Franchise Development for Max Muscle Sports Nutrition, recounts what makes Max Muscle Sports Nutrition stand out from the crowd. He also discusses the great franchise opportunity it offers to future entrepreneurs. You can view the entire article below!
Thursday, July 28, 2011
Monday, July 18, 2011
Max Muscle Sports Nutrition featured in The Hartford Business Journal
Max Muscle Sports Nutrition was recently featured in The Hartford Business Journal, in an article titled “Bloc of franchises eagerly target Hartford.” The article highlights Max Muscle’s desire to expand, and features the brand’s role in participating in franchising roundtables to spur franchise growth throughout the country. The roundtables also help Max Muscle provide educational opportunities to potential franchisees to learn about various businesses and see what is involved in starting a business. Click here to view the full article!
Bloc of fr
anchises eagerly target Hartford
By Brad Kane
Twelve franchises which share the burden of not being familiar names have banded together to push into the Greater Hartford market.
Either the franchises already have a presence in Connecticut, have excellent sales from limited locations and want to expand; or the franchises exist in far off places and are lured by the promise of higher incomes and positioning between Boston and New York.
(Read More)
Bloc of fr
anchises eagerly target HartfordBy Brad Kane
Twelve franchises which share the burden of not being familiar names have banded together to push into the Greater Hartford market.
Either the franchises already have a presence in Connecticut, have excellent sales from limited locations and want to expand; or the franchises exist in far off places and are lured by the promise of higher incomes and positioning between Boston and New York.
(Read More)
Tuesday, July 12, 2011
Max Muscle Sports Nutrition featured in Smart Business Orange County
Max Muscle Sports Nutrition was featured in the July edition of Smart Business Orange County where President Patrick Sanders was interviewed for an article titled, “Patrick Sanders on Getting the Most from Your Franchisees.” Some of the challenges that Patrick faces are the ongoing relationships between the franchisor and franchisee, finding ways to get everyone moving in the same direction and on the same page as the brand continues to grow. Under the leadership of Patrick, Max Muscle has implemented weekly calls with all franchisees in the United States discussing challenges on a local and a national scale as well as ways to make franchisees more profitable in their local stores. Frequent communication and clear dialogue helps the system move forward together and helps to answer any concerns with a strategic plan to ensure all components are working and moving forward together. Click here to view the full article!
Patrick Sanders on getting the most from your franchisees
BY Erik Cassano
Patrick Sanders has more than 100 business partners. And that’s not including the people in the front office of Max Muscle.
Sanders is the president of Peak Franchising Inc., the franchising business for fitness and nutrition company Max Muscle. He is in charge of finding and coaching new owners for Max Muscle stores, which generated nearly $50 million in revenue last year. The company has grown to more than 140 franchised locations, meaning there are more than 140 people who need to get on the same page with regard to Max Muscle’s mission and vision.
(Read More)
Patrick Sanders on getting the most from your franchiseesBY Erik Cassano
Patrick Sanders has more than 100 business partners. And that’s not including the people in the front office of Max Muscle.
Sanders is the president of Peak Franchising Inc., the franchising business for fitness and nutrition company Max Muscle. He is in charge of finding and coaching new owners for Max Muscle stores, which generated nearly $50 million in revenue last year. The company has grown to more than 140 franchised locations, meaning there are more than 140 people who need to get on the same page with regard to Max Muscle’s mission and vision.
(Read More)
Friday, July 8, 2011
Max Muscle featured in Corridor Business Journal
Max Muscle Sports Nutrition was recently featured in an article in the Corridor Business Journal highlighting the new Coralsville, Iowa location that will be opening in August/September of this year. The article features Nick and Chris Juran, father and son team who will be opening the store together. The article gives a background on Max Muscle Sports Nutrition and describes the educational approach that Max Muscle takes when teaching customers about products that will work best for them. The article also talks about the proven franchise opportunity that Max Muscle Sports Nutrition provided the Jurans, especially Nick who has a background in health and fitness. View the article below.
Wednesday, July 6, 2011
Max Muscle VP Discusses why Veterans Make for Successful Franchisees
Max Muscle Sports Nutrition was recently featured in an article on FranchiseHelp.com called, “Max Muscle VP Discusses why Veterans Make for Successful Franchisees.” In the article, Bill Warner, VP of franchise development, discusses how Max Muscle Sports Nutrition differentiates themselves from other retailers by focusing on educating the consumer and why the franchise opportunity is ideal for veterans. Bill discusses the leg up Max Muscle gives veterans by offering $10,000 worth of inventory when they first open their store. The article also discusses the Max Muscle Sports Nutrition business model and length of time potential franchisees can expect for it to take to get up and running. Click here to view the full article!
By: Christy Harvey
In 2010, Max Muscle Sports Nutrition Franchise was voted the “Best for Vets” franchise by Military Times.
The Max Muscle concept of nutritional and physical consulting and the promotion of an overall healthy lifestyle has been central to this franchise’s success. This FranchiseHelp.com interview with Bill Warner, Max Muscle’s Vice President of Franchise Development, explores why veterans are so well positioned for success in franchise opportunities and why many of Max Muscle’s most successful franchisees come from our nation’s armed forces.
Monday, June 27, 2011
MMSN featured in The Business Times
Max Muscle Sports Nutrition was recently featured in an article in The Business Times called “Nutritional supplement business flexes its muscles.” In the article, Max Muscle Sports Nutrition owners Mary Leeds and Donnie Tanner discussed their new opening in Grand Junction and all of Max Muscle Sports Nutrition’s superior products. Mary and Donnie also talked about the personalized approach that Max Muscle Sports Nutrition takes to educating clients on the products based on their needs. The end of the article highlights the expansion of Max Muscle Sports Nutrition throughout Mary and Donnie’s area and their hopes to open another location within a year. Click here to view the full article!
Nutritional supplement business flexes its muscles
by Phil Castle
Mary Leeds and Donnie Tanner consider themselves a fairly good representation of the demographic they expect their new Grand Junction business to serve.
Leeds competes in fitness events, while Tanner maintains a hectic schedule as a crop duster, farmer and volunteer fireman. That’s not to mention their responsibilities as parents. The two say the nutritional supplements they sell at Max Muscle Sports Nutrition help them with all of their endeavors and also can help a range of customers — from elite athletes to recreational enthusiasts to people who want to enjoy better health. “It’s for all lifestyles, not just gym rats,” Tanner said.
(Read More)
Nutritional supplement business flexes its musclesby Phil Castle
Mary Leeds and Donnie Tanner consider themselves a fairly good representation of the demographic they expect their new Grand Junction business to serve.
Leeds competes in fitness events, while Tanner maintains a hectic schedule as a crop duster, farmer and volunteer fireman. That’s not to mention their responsibilities as parents. The two say the nutritional supplements they sell at Max Muscle Sports Nutrition help them with all of their endeavors and also can help a range of customers — from elite athletes to recreational enthusiasts to people who want to enjoy better health. “It’s for all lifestyles, not just gym rats,” Tanner said.
(Read More)
Friday, June 24, 2011
Franchisee Profile: Mary Leeds, Franchisee of Grand Junction, Colorado
Q: What were you involved with before Max Muscle Sports Nutrition?
A: I have worked in advertising for publications and also have about 23 years of retail experience. My partner, Donnie Tanner, has had a background in several different areas including agricultural pilot for 20 years, a rancher, human resources with an international construction company and even as a firefighter. We both attended Mason State College where I studied business.
Q: How did you learn about the brand?
A: Donnie and I learned about the brand through our friends who were already into Max Muscle products. I had done fitness competitions and personal training and Donnie’s work in firefighting had required him to use supplements for extreme conditioning. We helped our friends get the Max Muscle Sports Nutrition store in Loveland up and running which really got us interested. We thought it was as great company and wanted to be involved.
Q: What specific steps did you take in validating the brand prior to joining the system?
A: Our friends already owned a Max Muscle Sports Nutrition and we saw their success first hand. We truly believed in the quality of the products. We already used Max Muscle in our daily lives and had already seen the potential of the business.
Q: Why was this brand the right fit for you?
A: We saw Max Muscle Sports Nutrition as a great business opportunity in terms of longevity and profitability. Both Donnie and I lead active lifestyles and we already knew the incredible results that the products delivered. With our advertising and retail experience coupled with product knowledge and passion for fitness, we knew Max Muscle was the right choice.
Q: How do you see the brand connecting with your local community?
A: The Western Slope of Colorado is an agriculturally based community. A lot of people are farmers and ranchers who can benefit from the supplements to improve the quality of their performance of their everyday lives. These people need core strength to do their jobs and we hope to provide quality products that appeal to the many different lifestyles of our community.
Q: What have been some career milestones for you/your business?
A: We hope to expand to 5 locations in the next 2 years.
A: I have worked in advertising for publications and also have about 23 years of retail experience. My partner, Donnie Tanner, has had a background in several different areas including agricultural pilot for 20 years, a rancher, human resources with an international construction company and even as a firefighter. We both attended Mason State College where I studied business.
Q: How did you learn about the brand?
A: Donnie and I learned about the brand through our friends who were already into Max Muscle products. I had done fitness competitions and personal training and Donnie’s work in firefighting had required him to use supplements for extreme conditioning. We helped our friends get the Max Muscle Sports Nutrition store in Loveland up and running which really got us interested. We thought it was as great company and wanted to be involved.Q: What specific steps did you take in validating the brand prior to joining the system?
A: Our friends already owned a Max Muscle Sports Nutrition and we saw their success first hand. We truly believed in the quality of the products. We already used Max Muscle in our daily lives and had already seen the potential of the business.
Q: Why was this brand the right fit for you?
A: We saw Max Muscle Sports Nutrition as a great business opportunity in terms of longevity and profitability. Both Donnie and I lead active lifestyles and we already knew the incredible results that the products delivered. With our advertising and retail experience coupled with product knowledge and passion for fitness, we knew Max Muscle was the right choice.
Q: How do you see the brand connecting with your local community?
A: The Western Slope of Colorado is an agriculturally based community. A lot of people are farmers and ranchers who can benefit from the supplements to improve the quality of their performance of their everyday lives. These people need core strength to do their jobs and we hope to provide quality products that appeal to the many different lifestyles of our community.
Q: What have been some career milestones for you/your business?
A: We hope to expand to 5 locations in the next 2 years.
Subscribe to:
Posts (Atom)
