Thursday, August 11, 2011

MMSN Featured in The Salt Lake Tribune

Max Muscle Sports Nutrition was recently featured in an article called, “Business helps teen gain ground against Crohn’s disease” which published in The Salt Lake Tribune. The article features Max Muscle Sports Nutrition franchisee of Bountiful, Utah, James Gustason. The article discusses how James is using his grand opening event on August 13 to not only celebrate his business in the area but also spur awareness of Crohn’s Disease throughout Salt Lake City. Local teen, Garrett Jones, has been using supplement advice from James and Max Muscle Sports Nutrition products to help combat the nutritional deficiencies correlated with Crohn’s Disease. The article also highlights James’ grand opening event which will feature previous “Biggest Loser” contestants, a mechanical bull, climbing wall, and a portion of sales going toward Garrett and his family. Click here to view the entire article.

Business helps teen gain ground against Crohn's disease
By: Cathy McKitrick

While most customers drop by James Gustason’s Max Muscle Sports Nutrition in Bountiful to find weight-loss and body-building boosters, Yvette Jones visits to help her son conquer Crohn’s disease.

Garrett Jones, now 17 and starting his senior year at Bountiful High School, has struggled with symptoms of the autoimmune disease for four years even though the official diagnosis did not come until early last year.
"We kept going to doctors" who blamed his intestinal troubles on parasites, Yvette Jones said. "Finally, I’d had enough. The kid looked like a walking skeleton — thin and white like a ghost."
The worried mom booked an appointment with a gastroenterologist. A subsequent colonoscopy detected the disease.
And from that point, Yvette Jones delved into various medical and homeopathic remedies that could assist her son in his day-to-day quest to rebound and thrive.

Thursday, August 4, 2011

Max Muscle Sports Nutrition featured on Registerguard.com

Max Muscle Sports Nutrition was recently featured in an article called, “Making a go at it with a franchise.” The article discusses Tom Wiens, franchisee of Max Muscle Eugene, Oregon, and his new business ownership. The article highlights the advantages of franchising and the opportunity that Max Muscle Sports Nutrition can provide in offering the chance to own a business. The article also cites Max Muscle’s superior products as a factor in Wiens’ decision to own the franchise and different ways he chose to finance. Click here to view the full article.

Making a go of it with a franchise More Americans are choosing an investment in ownership

BY SAUL HUBBARD

Tom Wiens is pumped.


Only two months after opening his own Max Muscle franchise in Eugene, Wiens, 49, comes into work every day excited about the decision he says he has “banked his whole future on.”

“This is going to be huge,” he said, elatedly.

A former Marine and 18-year Les Schwab employee, Wiens is one of the thousands of Americans who have taken, or will take, the plunge into franchise ownership in 2011.

(Read More)

Monday, August 1, 2011

Max Muscle featured in the Omaha World-Herald

Max Muscle Sports Nutrition was recently featured in an article in the Omaha World-Herald called, “Facing the franchise challenge.” The article was built from an interview with Tom Sampson, franchise development coordinator for Max Muscle Sports Nutrition, who discussed the unique way that franchisors are providing information to potential franchisees through virtual roundtables in hopes to develop the Omaha market. Tom also discussed the financing challenges that are facing franchisees today. Click here to read the full article.

Facing the Franchise Challenge
By: Erin Golden

Chad Case had been managing nutrition stores for a few years when he decided it was time to strike out on his own.
He considered setting up his own shop but worried about the expenses that would come with finding products and distributors. On top of that, he knew he needed names and products that people would recognize if he wanted to get customers in the door right away.
His solution? Franchising.

Thursday, July 28, 2011

Max Muscle Sports Nutrition featured in Specialty Retail Report

This month Specialty Retail Report featured Max Muscle Sports Nutrition in an article called “Survival of the Fittest: Education and community outreach are key to franchise’s success.” Bill Warner, VP of Franchise Development for Max Muscle Sports Nutrition, recounts what makes Max Muscle Sports Nutrition stand out from the crowd. He also discusses the great franchise opportunity it offers to future entrepreneurs. You can view the entire article below!

Monday, July 18, 2011

Max Muscle Sports Nutrition featured in The Hartford Business Journal

Max Muscle Sports Nutrition was recently featured in The Hartford Business Journal, in an article titled “Bloc of franchises eagerly target Hartford.” The article highlights Max Muscle’s desire to expand, and features the brand’s role in participating in franchising roundtables to spur franchise growth throughout the country. The roundtables also help Max Muscle provide educational opportunities to potential franchisees to learn about various businesses and see what is involved in starting a business. Click here to view the full article!

Bloc of franchises eagerly target Hartford
By Brad Kane

Twelve franchises which share the burden of not being familiar names have banded together to push into the Greater Hartford market.

Either the franchises already have a presence in Connecticut, have excellent sales from limited locations and want to expand; or the franchises exist in far off places and are lured by the promise of higher incomes and positioning between Boston and New York.

(Read More)

Tuesday, July 12, 2011

Max Muscle Sports Nutrition featured in Smart Business Orange County

Max Muscle Sports Nutrition was featured in the July edition of Smart Business Orange County where President Patrick Sanders was interviewed for an article titled, “Patrick Sanders on Getting the Most from Your Franchisees.” Some of the challenges that Patrick faces are the ongoing relationships between the franchisor and franchisee, finding ways to get everyone moving in the same direction and on the same page as the brand continues to grow. Under the leadership of Patrick, Max Muscle has implemented weekly calls with all franchisees in the United States discussing challenges on a local and a national scale as well as ways to make franchisees more profitable in their local stores. Frequent communication and clear dialogue helps the system move forward together and helps to answer any concerns with a strategic plan to ensure all components are working and moving forward together. Click here to view the full article!

Patrick Sanders on getting the most from your franchisees
BY Erik Cassano

Patrick Sanders has more than 100 business partners. And that’s not including the people in the front office of Max Muscle.

Sanders is the president of Peak Franchising Inc., the franchising business for fitness and nutrition company Max Muscle. He is in charge of finding and coaching new owners for Max Muscle stores, which generated nearly $50 million in revenue last year. The company has grown to more than 140 franchised locations, meaning there are more than 140 people who need to get on the same page with regard to Max Muscle’s mission and vision.

(Read More)

Friday, July 8, 2011

Max Muscle featured in Corridor Business Journal

Max Muscle Sports Nutrition was recently featured in an article in the Corridor Business Journal highlighting the new Coralsville, Iowa location that will be opening in August/September of this year. The article features Nick and Chris Juran, father and son team who will be opening the store together. The article gives a background on Max Muscle Sports Nutrition and describes the educational approach that Max Muscle takes when teaching customers about products that will work best for them. The article also talks about the proven franchise opportunity that Max Muscle Sports Nutrition provided the Jurans, especially Nick who has a background in health and fitness. View the article below.

MaxMuscle - CorridorBusinessJournal.06.20.11
 
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